Our brand and website have a new look and feel, but we still stand for the same vision of an Australia where we prioritise health and wellbeing, and where weight and obesity are treated as collective responsibilities – free from stigma and shame.
Thank you to the Shape Agency team who helped us develop our new logo, look and website. The new logo reflects our values and principles – that we are a collective, working together in creative ways to reduce the stigma and impact of obesity by transforming society together.
Our new website is designed to be easier to navigate and find information about who the Obesity Collective is, what we work towards and the projects we undertake to work towards our goal. We initiated the branding and website changes based on feedback from a codesign event in 2021 where we received feedback that it would be helpful if we could be clearer about our purpose, scope and activities.
Have a look around and tell us what you think!